Learning more about cultures through free word association data
Abstract
The paper is discussing some issues connected with verbal codes of communication. It re-introduces one of the experimental methods of cultural studies. The author shows the opportunities provided by the use of free word association experiment in cultural, cross- and intercultural analyses. To investigate how languages reflect differences in the cultural values of the Americans and of the Belarusians the author compares the free word association experiment data collected in Minnesota (USA) and in Minsk (Belarus) in 1999-2000.
Full text article
References
Paul Meara (1983) Word Associations in a Foreign Language
Nottingham Linguistics Circular 11,2,(1983) 29-38
Kent, G. H., & Rosanoff, A. J. (1910). A study of association in insanity.American Joumal of Insanity, 67, 37-96, 317-390.
Psycholinguistics (1965). A survey of Theory and Research Problems ed. by Charles E. Osgood and Thomas A. Sebeok, Indiana University Press.p.117
Sol Saporta Jarvis R. Bastian (1961) Psycholinguistics. A book of readings Holt, Rinehart and Winston , p.4.
Wallace E. Lambert (1972) Language, Psychology, and culture. Essays , Stanford University Press, Stanford, California.p.206.
А. А. Залевская (1977)Межкультурный аспект проблемы/Словарь ассоциативных норм русского языка. Mocква рр 46-52
Lorand B.Szalay, et al (1965) Cultural Meanings and Values-a Method of Empirical Assessment.Distributed by CLEARINGHOUSE for Federal and Technical Information.US Department of Commerce/National Bureau of Standards March.pp.3-4
Lorand B.Szalay and J.E.Brent (1967)The analysis of cultural meaning through free verbal associations.»The Journal of Social Psychology, v.72
Gorodetskaya L(2002). Association Experiment In Communication Research . Collected research articles, Bulletin of Russian Communication Association "Theory Of Communication And Applied Communication", Issue 1 / Edited by I.N. Rozina, Rostov-on-Don: Institute of Management, Business and Law Publishing,. - 168 p. P. 21-28.
Hall, E. T. (1977). Beyond Culture. Garden City, NY: Anchor.
Hofstede, G. (1980). Culture's Consequences: International Differences in Work-Related Values. Beverly Hills, CA,: Sage.
В.В. Кириенко(2003) Between Polska and Rossia. Коршук Е.В. Основы межкультурного общения. Минск:БГУ,39-46
Kluckhohn, F. R. and Strodtbeck, F. L. (1960).Variations in Value Orientations. Evanston.
Postman, L., & Keppel, G. (Eds.). (1970). Norms of word association. New York:Academic.Press.
Authors
Copyright (c) 2005 Alena Korshuk

This work is licensed under a Creative Commons Attribution 4.0 International License.
This journal provides immediate and free open access to all its content and is distributed under the terms of the Creative Commons Attribution 4.0 International License (CC BY 4.0). This means readers are permitted to read, download, copy, distribute, print, search, or link to the full texts of articles, or use them for any other lawful purpose, without asking prior permission from the publisher or the author, as long as proper attribution is given. This policy is consistent with the Budapest Open Access Initiative (BOAI) definition of open access.