Bridging Higher Education and Industrial Needs Here Comes the Specialist!
Abstract
In an intercultural setting, it is timely to say that there is a crucial need to bridge the dimensions of professional discourses such as the engineering discourses, the business discourses and the legislative discourses. While various approaches are used to investigate intercultural communication, genre analysts believe that the use of specialist informants is beneficial, to provide important information on the targeted discourse community. This paper reports one such possibility to extract reliable information related to the needs of the written communication. Data was extracted using a set of interview questions manoeuvred based on Munby’s CNP model. The findings highlighted the extent of workplace intercultural communication involving particularly the English language written skill.
Full text article
References
Ainol Haryati Ibrahim (1993). A Case Study of the Manufacturing Industry: The Ethnographic Way. Universiti Teknologi Malaysia, Skudai, Johor.
Aimoldina A. (2010). English for Specific Purposes (ESP) Best Practices, E-Teacher, Vol. 1, No. 4, retrieved from: http://umbc.uoregon.edu/eteacher/
Bhatia, V.K. (1993). Analysing Genre: Language Use in Professional Settings. London: Longman.
Bhatia, V.K. (1982): An investigation into formal and functional characteristics of qualifications in legislative writing and its application to English for Academic Legal Purposes. Ph.D. thesis (University of Aston in Birmingham, UK).
Bhatia, V.K. (2014). Analysing Genre: Language Use in Professional Settings. (Google eBook). Routledge.
Bhatia, V.K. (1994). ESP and the World of Professions: Bridging the Gap or Making Inroads? ESP Malaysia. 2(1): 19-31
Bordens, K. S., & Abbott, B. B. (2008). Study design and methods: A process approach (Seventh Edition). San Francisco: McGraw Hill
Creswell, J. W. (2003). Qualitative, quantitative, and mixed methods approaches (2nd ed.). Thousand Oaks, CA: Sage.
Connor, U. (2004). Intercultural rhetoric study: beyond texts. Journal of English for Academic Purposes, 3, 291-304.
de Haan, H. (2014). Internationalization: Interpretations among Dutch Practitioners. Journal of Studies in International Education, Vol. 18(3) 241-260
Dudley-Evans, T., and St. John, M. (1998). Developments in ESP: A multi-Disciplinary approach. Cambridge: Cambridge University Press.
Fong Chan Onn, Datuk Dr. (2004). Keynote Address at the MEF Conference on Enhancing Malaysia's Competitiveness in a Globalized Environment.
Grabe, W. & Kaplan, R. B. (1996). Theory and practice of writing: An applied linguistic Perspective. (Applied Linguistics and Language Study). London: Longman
Hadina Habil (2003). Patterns of Electronic Mail Discourse in Two Malaysian Organizations. Unpublished PhD Thesis. Universiti Putra Malaysia
Hafizoah Kassim and Fatimah Ali (2010). English communicative events and skills needed at the workplace: Feedback from the industry. English for Specific Purposes, 29 (3), pg.168-182
Hutchinson, T. & Waters, A. (1987). English for Specific Purposes: A learning-centered approach. Cambridge: Cambridge University Press
Hultsch et al. (2002). Sampling and generalisability in developmental study: Comparison of random and convenience samples of older adults. International Journal of Behavioral Development, Vol.26 (4), 345-359.
Ibrahim (2012) University degree no guarantee of employment. [online] My sinchew.com.Retreived on 5th April 2013 from http://www.mysinchew.com/node/79072
Johns, A.M. (1993). Directions for English for specific purposes study. ESP Malaysia.1(2): 88 - 101.
Kerklaan, V., moreira, G. and Boersma, K. (2008), The Role of Language in the Internationalisation of Higher Education: an example from Portugal. European Journal of Education, 43: 241-255. doi:10.1111/j.1465-3435.2008.00349.x
Khairi Izwan Abdullah (2002). English for Specific Purposes. Unpublished Manuscript. Universiti Teknologi Malaysia.
Khairi Izwan Abdullah. (2001). English for Specific Purposes in Malaysia: International Influence, Local Flavour. Journal of Southeast Asia >Education, Vol. 2, No.2, pp.345-361
Leong, Y.K. (2001). An Investigation into the Communicative Needs in Sales in a Malaysian Business Context. In GEMA, Online Journal of Language Studies, Universiti Kebangsaan Malaysia.
Manvender K. Sarjit. S. (2014). A Corpus-Based Genre Analysis of Quality, Health, Safety and Environment Work Procedures in Malaysian Petroleum Industry. Unpublished thesis. Universiti Teknologi Malaysia, Skudai, Johor, MALAYSIA.
Manvender K, Sarjit S & Sarimah Shamsudin (2012). Writing the professional discourse: the challenges faced by Malaysian engineers. In ASIAN ESP Journal, Vol. 8 Issue 4.
Manvender, K. (2004). A Training Needs Analysis for Front-Line Customs Officers – A Case Study at Kompleks Sultan Abu Bakar, Tg, Kupang. Unpublished Masters Thesis. Universiti Teknologi Malaysia.
Munby, J. (1978). Communicative syllabus design. London: Cambridge University Press.
Robinson, P. (1991). ESP today: A practitioner’s guide. Prentice Hall. UK: Prentice Hall International (UK) Ltd.
Selinker, L. (1979). On the use of informants in discourse analysis and “language for specialized purposes. In International Review of Applied Linguistics in Language Teaching 17(3), 189-215.
Strevens, P. (1988). ‘The learner and the Teacher of ESP’ in D. Chamberlain; R. J. Baumgardner (eds.). An ESP in the Classroom. Practice and Evaluation. ELT Documents: 128. Oxford: Modern English Publications in Association with the British Council.
Tarone, E., S. Dwyer, S. Gillette and V. Icke. (1981). On the use of the passive in two astrophysics journal papers. ESP Journal 1: 123-140.
Trochim, William M.K., (2006). Study Methods Knowledge Base. Retrieved on 18 January 2013 from Web Center For Social Study Methods, at http://www.socialstudymethods.net/kb/positvsm.php
Zubaidah Awang et al. (2006). Non-Technical Skills for Engineers in the 21st Century: A Basis for Developing A Guideline (A Project Report). Faculty of Management and Human Resource Development, Universiti Teknologi Malaysia.
Authors
Copyright (c) 2019 Manvender Kaur Sarjit Singh, Mohan Rathakrishnan, Rohaya Md Ali

This work is licensed under a Creative Commons Attribution 4.0 International License.
This journal provides immediate and free open access to all its content and is distributed under the terms of the Creative Commons Attribution 4.0 International License (CC BY 4.0). This means readers are permitted to read, download, copy, distribute, print, search, or link to the full texts of articles, or use them for any other lawful purpose, without asking prior permission from the publisher or the author, as long as proper attribution is given. This policy is consistent with the Budapest Open Access Initiative (BOAI) definition of open access.