Articles
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American University Students’ Apology Strategies: An Intercultural Analysis of the Effect of Gender
Abstract: This study aims at investigating potential gender effects in American university students’ use of apologies within the framework of the two-culture theory which claims that men and women are so different that they comprise strikingly different cultures. The researchers used a 10-item questionnaire based on Sugimoto’s (1997). The findings revealed that male and female respondents used the primary apology strategies of statement of remorse,... [...] Read more
The cross-cultural business communication project or expoiting ICT to facilitate ICC
Abstract: The paper relates the experience gathered in the area of intercultural awareness raising with respect to methods and approaches used in the classroom and in terms of students’ response. The developments related were an integral part of an EU - Leonardo da Vinci Programme sponsored project in which learning of Business English has been carried out through an integrated skills approach in a series of virtual workshops. Within the CCBC project... [...] Read more
Attention to Cultural Imperialism beneath Discourse Implicature in International Business Communication
Abstract: Based on case studies of the author’s first-hand experience, this paper calls attention to the awareness of cultural imperialism by the exploration of discourse implicature in business context across cultures. It is assumed by analysis that the cultural imperialism exists verbally, textually or non-verbally through the behavior of individual interlocutors, who preserve an outdated awareness of cultural-goods against cultural-humble. The... [...] Read more
Universities and student values across nations
Abstract: Over the past decade universities have become increasingly global. International contacts, cooperation, exchange and communication is used for benchmarking research and teaching. English-speaking universities,in particular, are actively recruiting huge numbers of foreign students to increase the pool of paying and qualified students. At Copenhagen Business School, a significant number of students (5-10%) are on exchange - in and out -every... [...] Read more
The effects of cultural awareness on nonverbal perceptual accuracy: British and Japanese training programmes
Abstract: Nonverbal perception training was carried out with British and Japanese university students. The main aim of the training was to examine whether increasing cultural awareness in nonverbal communication styles leads to an improvement in within- and cross-cultural perceptual accuracy. The perceptual assessment was carried out using the British and Japanese Social Perception Task (BJSPT) which is based on the Interpersonal Perception Task ( IPT)... [...] Read more
How Do Ukrainians Communicate? (Observations Based upon Youth Population of Kyiv)
Abstract: The paper examines communication patterns of contemporary Ukrainians, represented by a group of 18-30-year-old residents of Kyiv, the capital city. The methods of interview, participant-observation and introspection are used to uncover some nationally specific traits of communication, which are given a superficial or inaccurate coverage in a big number of sources devoted to Ukraine. In addition to the outline of modern Ukrainians’ behaviour... [...] Read more